When sadishsya to drive a new car Lexus GS450h, a feeling that in the Toyota decided that the time has come to rely on their best development.
Indeed, this summer plans to launch a range of machines LS, which is accepted as is peredovikom brand Lexus.
At least, for the project were thrown all forces, which the company has a Toyota. So, be fair, it should be noted that until the «flagship» not involved, to talk about the success or failure of the entire plant early. But on the other hand, just as important if not more, for the global recognition of brand Lexus has the appearance of the car class «elite» with mixed traction, ie the «hybrid».
Indeed, is it not tempting to make an expensive car with the use of its hybrid components, such a machine, which the Western prestigious brands still can not boast. Believed that in an environment where brand Lexus has become lose its popularity, this type of action, surely, will help win back lost ground. The first car brand Lexus has appeared on the Japanese market does not continue, as last summer. This «first», it was decided to make the Lexus GS. Then came turn the car Lexus IS. Due to active expansion of Lexus brand in the domestic Japanese market, the situation in the segment of elite class of cars has changed. In particular, for one evening almost 30 percent of sales of such machines came on the brand Lexus.
However, the evil speaker argued that it is no wonder, and taking into account the potential of Toyota. So it is true, but at the same time, keep in mind that the total number of cars Lexus, sold in the past year in the domestic market of Japan, has been far less than expected. Judge for yourselves: it is planned to implement 20 thousand pieces, but actually it turned out, that sold for just over 10 thousand. Of course, Toyota is not the company itself entertained special illusions and realize how easy is to work in a segment of the elite cars.
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